Leadership case study
Building UX capabilityacross a global enterprise
Beyond designing products, I invest in the systems, people and culture that make better design decisions possible — at scale.
What this case study covers
- Research led
- 6
- Design thinking
- 75+
- Hiring
- 5
- Accessibility
- 5
Enterprise products
Workshops facilitated
Countries interviewed
Global sites activated
01 · Research ops
Building research ops that drive decisions
Research was happening inconsistently across products. I established research operations — a repeatable system that made rigorous research the default, not the exception — so insights became accessible, repeatable and actionable.
Led across the portfolio
Data Workspace · Data Bridge · Facility Planner · Operations Data Foundation · UDS · Contractor Management
Research became consistent and reusable — raising confidence in findings and making evidence-based decisions easy to execute across teams.
02 · Design thinking
Embedding design thinking across product teams
I took design thinking beyond UX — facilitating cross-functional workshops with product, engineering, architecture and SMEs that turned ambiguity into shared direction.
Certified — LUMA Institute (Practitioner & Facilitator) · IIT Delhi, Design Thinking & Innovation
Discover
Uncover real problems through empathy and data.
Define
Align on the right problems worth solving.
Ideate
Co-create options with diverse perspectives.
Prototype & Test
Validate early, learn fast, iterate confidently.
Workshops that moved the needle
Hands-on sessions that reduced ambiguity and helped teams reach shared decisions faster — across Facility Planner, UDS, Diversity & Inclusion and Employee Engagement.
Framing the room
What problem are we really solving?
Who is the user?
What does success look like?
Riskiest assumption?
Smallest thing to test
Workshops aligned stakeholders early, reduced ambiguity and helped teams reach shared decisions far faster.
03 · Mentorship & growth
Mentoring and growing designers
I invest in people — through mentorship, feedback and creating opportunities for designers to lead. I coached designers, full-time and contract, to become more independent, confident and strategic.
- Individual coaching & growth plans
- Design critiques & portfolio reviews
- Usability-test moderation coaching
- Presentation & design storytelling
- Stakeholder communication
- Career guidance & pathing
04 · Talent strategy
Hiring UX talent globally
I helped build the organization itself — partnering with leaders to interview and evaluate UX professionals across five countries and build diverse, high-performing teams.
- Role definition & team planning
- Interview frameworks
- Portfolio & craft evaluation
- Systems thinking & problem solving
- Communication & collaboration
- Leadership potential
Interviewed across United States · India · United Kingdom · Colombia · Malaysia
05 · Accessibility
Leading accessibility awareness
I championed accessibility as a shared responsibility — not a late compliance step — through education and lived experience. I initiated and led the Accessibility Awareness Booth in the UX SIG; it scaled to five global sites.
- 1,000+
- People reached globally
- 5
- Global sites activated
- 4
- Immersive stations
Global sites
Houston · Pune · Bogotá · Beijing · Montpellier
Visual
Low-vision goggles, colour-blindness simulators and blindfolded screen-reader (JAWS / NVDA) challenges.
Hearing
Sound-off, caption-free experiences that made the case for captions and visual cues.
Motor
Mitten-typing and keyboard-only tasks that exposed the cost of small targets and poor focus order.
Cognitive
Distraction and memory-load simulations showing the value of clarity and simplicity.
Engineers, developers, product managers and designers left understanding why accessibility belongs at the start of product development — not bolted on as compliance.
06 · Community
Building the UX community
I believe knowledge compounds when it's shared. As a leader in the UX Special Interest Group, I built the connective tissue that strengthened design culture across global offices.
A stronger, more connected design culture across regions — where UX knowledge compounded instead of staying siloed.
The impact
Design excellence, built beyond products.
Research
Established repeatable research practices that improved consistency and evidence-based decision making.
People
Mentored designers, supported career growth and strengthened design quality across teams.
Process
Integrated UX into engineering and product workflows, improving collaboration and reducing downstream rework.
Culture
Expanded UX awareness through workshops, accessibility initiatives and global community programs.
Leadership
Influenced hiring, organizational practices and strategic product decisions beyond individual projects.
My leadership philosophy
Great products are built by great teams.
I believe the role of a UX leader extends beyond creating interfaces. It's about building the systems, processes and cultures that enable better decisions every day. By investing in research, mentoring, accessibility, collaboration and design maturity, I work to create organizations where user-centered thinking becomes part of how products are built — not just how they're designed.